For entrepreneurs, it’s not always easy finding the right time and place to pitch a potential investor on an idea — and that’s where Founderfox wants to help.
The new app, which just launched this weekend, is a free video-pitching platform for startups that are looking to hail the attention of investors, media, and other founders.
The idea is simple: Founders upload a 1-to-2-minute video of their pitch, and Founderfox curates the best daily submissions that are featured within the app. It’s somewhat of a mix between AngelList and ProductHunt.
Founderfox co-creator Mitchell Porter said that the app is “aiming to kill off some of the boring email pitches that just go straight to spam or never get opened in the first place.”
“We felt like there was a need for a simple way for founders to pitch their products, and also instantly connect them with potential VCs and angels,” Porter said. “Video is such a great medium, and everyone can get a ‘feel’ for the founders and what they’re like. Video will also make it easy for investors to browse pitches since it’s an auto-playing feed they can quickly scroll.”
Porter added that he sees Founderfox as being complimentary to AngelList, but with a focus on mobile video and a community that can offer advice and feedback to entrepreneurs.
“I don’t really feel like AngelList has that community,” Porter said. “They’ve done a great job doing what they do, but I definitely don’t feel a sense of community when I go on there.”
Porter built Founderfox in a garage with Kori Handy. The pair recently moved to Seattle from San Francisco in order to “escape the posers,” among other reasons we chronicled on GeekWire last month.
Handy noted that Founderfox could potentially integrate a feature that enables investments to be made directly on the app. He also said that Sherbert, the pair’s other project, is currently “on hold due to the scale of that app.”
“We have some very exciting apps that we are currently working on in addition to Founderfox,” Handy said. “We just want to keep building great products and will dedicate our full focus to an individual app if it gets more traction than the others.”