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Microsoft Bing partnered with the Seahawks for a special “I’m in,” landing page.

Seattle_SeahawksIt seems just about everyone in Seattle — including the local tech giants — has Seahawks mania.

Both Microsoft and T-Mobile are running all kinds of advertising and promotions leading up to to Sunday’s huge NFC Championship game against San Francisco.

For starters, Microsoft Bing is sponsoring 55,000 rally towels that will be given away to fans on Sunday at CenturyLink Field:

Bing is also giving away free tickets to the game for people who retweet a specific message from Bing or “like,” a Facebook post. In addition, Microsoft partnered with the Seahawks for a special “I’m in,” playoff web page. Fans can click on the “I’m in,” button, and from there they can see a Bing-powered map showing all other people around the world who also share Seahawks love.

T-Mobile, which sponsored the fan giveaway at last week’s 23-15 win over New Orleans, is also giving away free tickets on Twitter. T-Mobile CEO John Legere made sure to remind fans of the promotion:

Speaking of technology companies, Sunday’s rivalry game is once again resurfacing the passionate debate between Seattle-as-a-tech-city vs. San Francisco-as-a-tech-city. The Wall Street Journal touched on this with an “NFL Nerd Bowl,” piece published today that demonstrates the opposing views of each city in both the sports and technology realms.

We’re also getting in on the fun with a friendly wager against the new Bay Area-based technology news website Re/code. Stay tuned for more on that.

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