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Mich Mathews

Mich Mathews, the senior vice president in charge of Microsoft’s global marketing initiatives — more than $1 billion in annual spending to promote everything from Windows to Xbox — plans to leave the company after a tenure spanning more than two decades.

AdAge has the scoop, reporting that Mathews will remain at the company through the summer, helping to find her replacement.

“Twenty-two years in one place … I feel like I’ve done so much” and “frankly it’s time to do something new,” she tells the site. “It’s half a lifetime. Microsoft was chapter one and it’s time for a chapter two.”

Mary Jo Foley of ZDNet has more on the news.

Update: Kara Swisher of AllThingsD speculates on possible internal replacements, including Yusuf Mehdi and Chris Capossela.


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