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Photo via BMW.
BMW launched ReachNow in Seattle in April. Photo via BMW.

This week on the GeekWire radio show and podcast: BMW’s ReachNow car sharing program added service to Seattle’s SeaTac Airport this week. For an additional $5 on their trip, users can now rent a car anywhere in ReachNow’s Seattle home area—which covers most of the city—and drop it off at a garage a short shuttle ride from SeaTac.

Also check out this review of ReachNow at the Seattle airport by GeekWire’s Todd Bishop.

Plus, GeekWire reporter Taylor Soper joins us to discuss the pros and cons of this year’s Olympics coverage, which has been heavily criticized for tape delays and prepackaged material. Soper shares hacks to watch events live and avoid spoilers.

We also speak with Luke Timmerman, founder and editor of the Timmerman Report and author of the new book “Hood: Trailblazer of the Genomics Age,” a biography of Leroy Hood. Hood is known for leading the team at Caltech that created the automated DNA sequencer, and is a controversial and mythic figure in genomics.

Timmerman shares his experience researching the book, and discusses Hood’s impact on biotechnology, particularly in the Seattle area. Also see this transcript of the discussion, and our review of the book. “Hood: Trailblazer of the Genomics Age” is available for $19.95 as a PDF download via Timmerman Report. Readers can also place a pre-order for a signed hard copy, or buy the Kindle eBook edition. An excerpt is available at Undark.com.

Listen to the show above, or download the MP3 here.

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