Amazon’s Dash program has expanded to include products from more than 100 brands, the company announced this morning, a year after unveiling the initiative to let Amazon Prime members quickly reorder specific products by pushing a button in their home or office.
The latest additions include Red Bull, Energizer, Illy Coffee, Clorox, and Trojan condoms.
Amazon also gave new clues about usage of the Amazon Dash buttons, saying in a news release that “Dash Button orders have grown by more than 75% in the last three months and now take place more than once a minute.” That translates into more than 525,000 orders a year.
Dash buttons are available to Amazon Prime members, who pay $99/year for free two-day shipping and other perks from the company. The buttons cost $4.99, but customers receive a credit for the same amount when they make their first order, making the buttons essentially free.
Amazon has also been building automatic ordering into printers, washing machines, water pitchers and other products through its Dash Replenishment service.
