Airbnb hosts in Seattle now have access to a tool that can help ease the short-term rental process and potentially produce more income.
San Francisco-based Pillow, which raised a $2.7 million funding round in January, launched today in Seattle. The startup, previously known as Airenvy, acts as a property management service for people that rent their homes and apartments on sites like Airbnb, VRBO, HomeAway, and others.
Pillow helps hosts with tasks like rental listing creation, communication with renters, key exchange, cleaning, and on-call maintenance professionals. It also helps hosts optimize their nightly rates, which is something that other startups like Everbooked and Beyond Pricing focus on entirely.
Hosts pay Pillow 15 percent of booking fees for its support, which the company says is half the price of its competitors. Or, it also offers a monthly fixed income guarantee — if a rental makes more than a pre-determined number, Pillow takes the extra cash. If it doesn’t, Pillow pays the host the difference.
There are other startups like Everbooked that focus on one aspect of the short-term rental process, like price optimization or key storage. Pillow wants to manage the entire process in one place.
Pillow, which launched in 2013, was already operating in San Francisco and Los Angeles. The company notes that there are 2,350 Airbnb listings in Seattle — 65 percent for entire homes — with an average night costing $125.