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Jeremy Jaech and Jenni Hogan

This week I sit down with Jeremy Jaech, the CEO and co-founder of SNUPI Technologies.

He is a self-described serial entrepreneur and a very successful one. Jaech has changed how industries operate and how every day work gets done. He co-founded Aldus, which invented desktop publishing, and Visio, a product that enables everyone from engineers to business managers to plan work visually.

[Listen via this MP3 file.]

Visio was acquired by Microsoft and since then Jaech has led several companies including Verdiem and Trumba and has served as the Chair of the Tech Alliance. In 2012 he was appointed to the University of Washington Board of Regents.

The next big thing we’ll talk about is SNUPI Technologies, his new company that arms house owners with knowledge, making you smarter about what goes on with your house. The company takes advantage of the wiring that’s already in your home, to create a wireless sensor network.

The technology itself, also called SNUPI (Sensor Network Utilizing Powerline Infrastructure), was developed at the University of Washington and Georgia Institute of Technology by Professors Shwetak Patel, Matt Reynolds and others.

Jaech explains how he became passionate about changing people’s lives through technology and gives his number one tip for leading a company.

The Next Big Thing, with Seattle media entrepreneur Jenni Hogan, is produced by KIRO Radio and Follow the show on, and subscribe in iTunes. Follow Jenni @jennihogan and


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