Facebook today rolled out new versions of its iPhone and iPad apps, moving away from web-centric HTML5 code and instead using the native programming language for Apple iOS, resulting in greater overall speed, according to the company.
The new apps also wrap in the code from Facebook’s standalone Messenger and Camera apps, the New York Times reports.
Facebook’s iOS product manager Mick Johnson tells The Verge, “Up until now we’ve looked at scale, but we’ve become aware that while we have a great mobile website, embedding HTML 5 inside an app isn’t what people expect.”
The company says speed is particularly important because people often check the Facebook app during brief breaks in the day — waiting in line for coffee, etc. — and should spend as little time as possible waiting for content to load.
Here’s a link to the updated app — version 5.0, in case you’re counting — in the App Store.