sievert

T-Mobile exec: ‘Our competitors know that we cleaned their clocks in Q1’

It’s not officially the “Uncarrier 5.0” rollout, but T-Mobile is resurfacing this week with a series of new initiatives that aim to continue the company’s momentum against larger rivals Sprint, AT&T and Verizon. The Bellevue-based company, the fourth-largest U.S. wireless carrier, added a net total of 4.4 million customers in 2013 after announcing a series of steps… Read More

John Legere

T-Mobile targets industry’s ‘predatory bait-and-switch schemes’ with $40/month plan, without overages

Taking another jab at its wireless rivals, T-Mobile is launching a new monthly “Simple Starter” plan that will cost $40 per month for unlimited calls, texting and up to 500MB of data on T-Mobile’s LTE network, with the promise that customers won’t be surprised with unexpected costs for exceeding their monthly data allotment. The Bellevue-based… Read More

John Legere

T-Mobile says goodbye to monthly corporate discounts

T-Mobile CEO John Legere recently announced that the Bellevue-based wireless carrier is simplifying its rate plans even further by replacing a system of variable corporate discounts with a system that will give qualifying customers a $25 T-Mobile reward card whenever they purchase a new device. Legere dismissed the traditional system of negotiating special employer rates as… Read More

tmobile

T-Mobile execs lambast RootMetrics report that awarded Verizon for best service

T-Mobile executives are crying foul over today’s report from a Seattle-based wireless metrics company that awarded Verizon for the best overall service. RootMetrics, after driving almost 218,000 miles and collecting more than 4.6 million data points, gave Verizon the best overall score after rating the nation’s top four carriers on a number of factors, including speed, reliability, and performance of… Read More

John Legere

T-Mobile sees 15-fold increase for BlackBerry trade-ins after special offer

BlackBerry CEO John Chen started a fight it seems like he couldn’t finish when he attacked T-Mobile for marketing the new iPhone to BlackBerry users. After Chen called a marketing email T-Mobile sent to BlackBerry users “ill-conceived,” T-Mobile announced that it would offer BlackBerry users a $200 trade-in credit for their old handset to put toward… Read More

verizon

Wireless performance study: Verizon tops the charts, T-Mobile languishes

Planning a cross-country road trip? Verizon’s the best bet for cell phone service. According to new research into wireless network performance released by RootMetrics, Verizon has the best overall service, though AT&T is nipping at its heels. The Seattle-based wireless metrics company tested performance by all four major carriers in every state, driving almost 218,000 miles and… Read More

John Legere

T-Mobile CEO John Legere responds to angry Blackberry users: ‘I’m hearing you loud and clear’

Several BlackBerry users were up in arms over a recent email blast from T-Mobile that encouraged them to “upgrade” to an iPhone 5. Now, T-Mobile CEO John Legere is letting customers know that he hears them “loud and clear.” Last week, T-Mobile sent an email that noted a “great offer for BlackBerry customers,” which angered… Read More

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Sprint posts $1B quarterly loss, but surprises Wall Street with customer additions

T-Mobile isn’t the only carrier adding customers. Surprisingly, Sprint too just laid down positive results, adding 58,000 new subscribers during the fourth quarter. Analysts had expected a loss of about 83,000 subscribers, according to Reuters. In total, the company, which sold an 80 percent stake to Softbank last year, had 53.9 million platform subscribers, its highest total… Read More

Sprint Chairman Masayoshi Son.

Sprint steps back from T-Mobile deal following regulators’ public opposition

Sprint executives are reconsidering their bid for T-Mobile following regulatory pressure, according to a report by the Wall Street Journal. While Sprint always knew getting a merger approved would be an uphill battle, unnamed sources familiar with the matter told the WSJ that the company wasn’t expecting a strong, swift and very public opposition from regulators. … Read More

T-Mobile CEO John Legere

T-Mobile wins injunction against AT&T unit over magenta trademark

A federal judge has ruled in favor of T-Mobile, ordering a preliminary injunction against AT&T’s Aio Wireless that bars the subsidiary from using a color that’s similar to T-Mobile’s trademarked magenta. In a ruling last month, federal judge Lee Rosenthal wrote that Aio’s use of a plum color in advertisements and marketing materials was “confusingly similar”… Read More

tmobilejohnjuly

T-Mobile improves in J.D. Power customer satisfaction survey, AT&T tops Verizon

It looks like T-Mobile’s “Uncarrier” makeover has been not only in gaining subscribers, but also in improving customer satisfaction. While T-Mobile didn’t quite beat the average score in J.D. Power’s survey on customer care from major cell phone service providers, the Bellevue-based carrier saw the most improvement out of any company in the survey, placing… Read More