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Ex-aQuantive, AdECN and AOL execs form stealthy SocialForce

A new Seattle area startup company led by several online advertising executives is kicking around a new idea that it describes as “industrial-strength influencer marketing.” Not too much is known at this point about SocialForce, whose Web site simply boasts a logo. And Chief Executive William Urschel, the former CEO of AdECN, a Santa Barbara, California online… Read More