Vanessa Fox launches Keylime Toolbox to help startups gather hard-to-find SEO data

Vanessa Fox is back on her SEO startup game. Fox, who previously founded Seattle-based search analytics business Nine by Blue, this week launched a new SEO-focused startup called Keylime Toolbox. While Nine by Blue — which was acquired by RKG in May 2013 — was more appealing to larger businesses, Keylime Toolbox is directed at those who may not… Read More


Add3 acquires Amplify Interactive to ramp up search engine marketing efforts

Seattle search engine marketing firm Add3 today announced the acquisition of Amplify Interactive, a Portland-based search marketing agency. The five-person cohort at Amplify, which was founded in 2003, will remain in the Rose City and operate as Add3′s new Portland team. Amplify founder and president Ben Lloyd is now Add3 Principal and will continue to… Read More


SEO guru Vanessa Fox sells search analytics startup Nine by Blue to RKG

Seattle entrepreneur Vanessa Fox has been bootstrapping her search analytics business, Nine by Blue, for the past six years. Today, the former Google employee is cashing out, in part because she’s found the right partner in Charlottesville, Virginia-based search marketing firm RKG. “We’ve built up Blueprint as a robust enterprise-level search analytics platform and are… Read More

Rand Fishkin

SEOmoz buys GetListed for $3 million to help small businesses track directory listings

SEOmoz is gobbling up another Portland startup, this time acquiring GetListed for about $3 million in cash and stock. The deal follows SEOmoz’s acquisition of Portland-based social media analytics upstart FollowerWonk in August. Founded in 2009, GetListed operates a service that helps small businesses determine how their listing information is appearing on search engines such… Read More


7 common SEO mistakes you’ve been making since 1995

As an industry, SEO has been around since 1995, born during the early days of Yahoo. It really began to grow up, however, when Google started in the early 2000s. And in the last five years it’s definitely gotten more sophisticated…and even gone somewhat mainstream. So you would think that most people understand the basics… Read More