Banyan Branch expands with take over of Nology Media

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Banyan Branch is adding a new tree limb, announcing today that it is taking over Seattle social media upstart Nology Media. Terms of the deal were not disclosed. Nology’s four employees are joining Banyan Branch, and founder Leigh Fatzinger has been named to the company’s advisory board. With the deal, Banyan Branch now employs 50… Read More…

Prosodic reels in $1.4M to help big brands target Facebook posts

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Fast-growing social media startup Prosodic has nailed down $1.4 million in seed funding, money that the Seattle company will use to help media companies, publishers and other big brands target their Facebook posts to users when they are most likely to be online. The service also analyzes past Facebook page posts, and then makes predictions about… Read More…

New York social media guru Gary Vaynerchuk invests in Prosodic

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Best-selling author, angel investor and social media expert Gary Vaynerchuk has a very public desire to own The New York Jets. And while the 35-year-old entrepreneur is still working toward that goal, for now he’s settling with an angel investment in a 10-month-old Seattle upstart by the name of Prosodic. An Internet celebrity who created the online video… Read More…

Prosodic to help brands cut through social media noise by predicting what Facebook posts will resonate

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As the head of social media agency Nology Media, Leigh Fatzinger would sometimes publish as many as 5,000 Facebook posts per month on behalf of clients. It was a massive flow of content, and one pain in the butt to manage. Fatzinger’s team tried to address the issue internally, but quickly discovered that the problem… Read More…