Mike McSherry (Photo via Karen Ducey)

A Siri for advertising: These mobile ads talk back to you

Publishers are struggling to make money on mobile, a challenging scenario given that more folks are now consuming news and information on tablets and smartphones. But a new ad unit from Nuance, a leading speech recognition company, could change the way you interact with ads on your device. Appropriately dubbed Nuance Voice Ads, the new… Read More

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Nuance to acquire Swype for more than $100 million

Nuance has agreed to purchase Seattle startup Swype for more than $100 million, according to GeekWire sources. The news was first reported in Uncrunched. We’ve reached out to executives of the company for comment, and will update the post as we learn more. A GeekWire source with knowledge of the deal confirmed the acquisition, though we… Read More