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Always on? Study says 72% of U.S. gamers now play online

The number of people who play video games without an online connection is quickly dwindling, according to the results of a study released today. The report by the NPD research firm found that 72 percent of U.S. gamers now play games online, up 5 percentage points from last year. It’s not a huge surprise, but the… Read More

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Video games analyst: “Consumers are starved for new titles”

Game developers, take notice. Right now might be a perfect time to unveil that new game you’ve been working on for the past few years. According to NPD Video Games Industry Analyst Liam Callahan, the headliners of this holiday season’s video game lineup mostly consist of strong sequels — Call of Duty Black Ops, Halo 4, Assassins Creed… Read More

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NPD: 40% of freemium game players pay to play more

Ever paid to extend or enhance a free-to-play digital game? A new study from market researcher NPD Group says you’re not alone. The NPD report, Insights into the Freemium Games Market, says four out of ten players have shelled out real cash if the game had additional features that could be purchased. Those most likely… Read More