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Nike’s new Fuelband SE adds new colors, sleep tracking

The iPhone 5C isn’t the only new gadget available in an array of colors. Nike just unveiled its second-generation Nike+ Fuelband, dubbed the Fuelband SE. The new fitness trackers, which record your steps and award “Fuel” points based on activity level, now come with red, pink or yellow accents. You can now track sleep, matching… Read More

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Nike invests in Silicon Valley automated manufacturing company Grabit

Nike has made a minority investment in Silicon Valley-based Grabit, an industrial automation materials handling solutions company. Grabit uses electroadhesion technology that allows manufacturers in industries such as logistics, manufacturing and assembly to hold or grasp objects with little power and no actuation. “As an innovation company Nike sees strategic partnerships as a key element of our… Read More

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Apple adds Nike exec to its roster

Working on digital technologies at Nike is starting to seem a bit like working in Apple’s farm system. According to a report by 9to5 Mac, Apple has hired Ben Shaffer, who has served as the Studio Director of Nike’s Innovation Kitchen, the division of the company responsible for the Nike+ FuelBand and other products, including,… Read More

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Live from the Nike Accelerator Demo Day

PORTLAND, Ore. — We’ve arrived at the beautiful Nike campus just outside of Portland for the big Nike Accelerator Demo Day. More than 900 investors, mentors, Nike leaders, friends and family are expected here. Three months ago, ten startups arrived here for an accelerator program put on by Nike and TechStars. GeekWire has featured all of the… Read More

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Nike Accelerator Spotlight: Totem helps tell stories of your outdoor adventures

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day. Check out past Spotlights below.  The team at Incomparable Things arrived in… Read More

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Nike Accelerator Spotlight: GeoPalz motivates kids to exercise with reward system

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day. Check out past Spotlights below.  As technology becomes more prevalent in today’s world, seeing… Read More

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Nike Accelerator Spotlight: Nextstep.io teaches you about yourself with exercise data

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day. Check out past Spotlights below.  There are countless fitness activity trackers available… Read More

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Nike Accelerator Spotlight: HighFive is the advertising middleman between brands and fitness apps

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day.  For months, Katie Pietrowski and Brent Gilmore were working hard at their Boston-based startup… Read More

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Nike Accelerator Spotlight: Chroma.io rewards exercise with customizable fighting robots

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day.  There are a lot of startups out there that reward exercise with… Read More

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Nike Accelerator Spotlight: Coachbase lets you draw up plays, strategies with an iPad

Editor’s note: Nike Accelerator Spotlight takes a look at the ten startups participating in the Nike+ Accelerator, a three-month startup program based in Portland, Ore. and put on by Nike and TechStars. GeekWire is featuring each company leading up to the June 10 demo day.  Toss out those felt pens and washable clipboards — Coachbase is making… Read More

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Jawbone acquires Portland-based design firm Visere

Wearable computing hardware company Jawbone has acquired Portland-based digital design firm Visere, a startup that already played an important role in designing Jawbone’s UP wristband fitness app. “Many thanks to those who got to this point, and just as many to those who we’ll be working with in the future,” Visere’s home page now reads…. Read More

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Sneaker giant Nike jumps into the venture capital game

Technology giants such as Intel, Google and Cisco have found value in bankrolling small startup companies that help meet their corporate missions. Now, the athletic apparel and sneaker giant Nike is jumping into the mix with a new fund called the Sustainable Business & Innovation Lab. Like the name suggests, the lab will focus on… Read More