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Uber shares commercial insurance policy just days after leak

For the past several months, members of the Seattle City Council have called out companies like Uber, Lyft and Sidecar for not sharing their insurance policies, saying that they need to see the documents in order to help form requirements for regulation. Now, though, Uber has answers — but only after an anonymous leaker revealed the… Read More

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Following harsh criticism, Lyft steps up its insurance game

Ride-sharing service Lyft announced tonight that drivers who are searching for rides will be covered by the company’s insurance policy. The move expands Lyft’s policy to situations when drivers haven’t been covered by the company in the past. While Lyft said that the company believes that drivers’ personal policies should cover any accidents before the… Read More

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Rewind: EveryMove’s ‘mileage program’ for your health

Our guest this past weekend on the GeekWire Podcast was Russell Benaroya, the CEO of EveryMove, a Seattle-area startup that lets users track their exercise and other healthy habits either manually or using gadgets such as high-tech pedometers. Rewards for participants include everything from gift cards to reduced health-care premiums. Russell tried to win over John… Read More

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Who said insurance is boring? Sims-like game wins fans for American Family

Whether it’s talking geckos or magic jingles that produce hot tubs, you’ve probably seen countless annoying and funny insurance company advertisements both on TV and the Internet. But via online gaming? It seems like a bit of stretch, yet one particular “advergame” has enjoyed some success. American Family Insurance teamed with Redmond-based WildTangent and Mindshare Entertainment to create iAMFAM,… Read More