Placed Insights reveals where people shop most; McDonald’s, Walmart, Subway lead the way

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After two years of hard work, a name-change and an incredible amount of data crunching, Placed has become the first company to offer a ratings service to help understand where people are going in the physical world.  “This is everything that Placed has been working on these past two years,” CEO David Shim said. The Seattle location analytics… Read More…

Placed offers way for app developers to make money from user location data

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App developers can already monetize location data of its users, but often times it comes with messy and disruptive advertisements. Placed, a Seattle location analytics startup, has a better solution. Today the company introduced a new product called Placed Affiliate, which lets developers monetize location data for market research, not ads. “Placed believes that location is the currency for mobile,… Read More…

Are your mobile users more Starbucks or Dunkin Donuts? Analytics startup Placed knows

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Mobile phone usage is soaring, meaning people are consuming information while on the go at increasing rates. But where are those mobile users really consuming the content, and how can app makers more accurately pinpoint their locations? That’s the dilemma that Placed is trying to answer. The Seattle startup today is rolling out a service… Read More…