TechStars grad Bizible lands $1.7M to help businesses measure whether ads work

The rub on the advertising has long been that companies couldn’t really tell what was working and what wasn’t, best symbolized by John Wanamaker’s famous quote: “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Bizible, a Seattle startup that recently graduated from the TechStars incubator program, wants to… Read More