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Amazon Fresh wooing potential San Francisco customers with free food

Amazon Prime customers in San Francisco are getting a little extra incentive to try out Amazon Fresh, thanks to the delivery of some free care packages from the grocery service. Wow @amazon dropped off a free bag of groceries to promote Fresh! Classiest company ever. pic.twitter.com/Ikb4RVMCFR — Juliette Tang (@juliettetang) January 12, 2014 Twitter has… Read More

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Amazon running ads on freshly-sighted grocery delivery trucks in San Francisco

As rumors around a potential Amazon Fresh rollout in San Francisco reach a fever pitch, Brad Stone, the author of “The Everything Store,” spotted one of the green delivery trucks himself, though it’s not one of Amazon’s garden variety models. What’s particularly interesting about this truck is that it’s being used to advertise Betas, Amazon’s… Read More

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Amazon-branded groceries? New job posts hint at possibility

Judging by some new job openings Amazon posted recently, you may be able to get Amazon brand flour or baby formula at some point in the future. The job postings, first spotted by AllThingsD, include openings for a “Senior Product Manager, Private Label Consumables” and two “Senior Consumables Private Label Sourcing Manager” positions at Amazon’s… Read More

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Amazon Fresh competitor Instacart expands to Chicago

In the continuing game of Risk between grocery delivery services, Instacart, the San Francisco-based competitor for Amazon Fresh, has begun its cautious expansion east to Chicago. Instacart was founded by Apoorva Mehta, a former Amazon software engineer who took the expertise he learned working for Amazon to build a company to compete against it. Mehta… Read More

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Instacart adds $99 ‘express’ membership, fires another shot at Amazon Fresh

In the ongoing grocery delivery cold war between Instacart and Amazon, Instacart has fired another salvo, saying that they’re launching Instacart Express, a new component to their service that’s like “Amazon Prime for Groceries,” according to a press release. An Instacart Express membership will cost $99, and with that, users will avoid a delivery fee… Read More

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Amazon won’t say if grocery delivery business is profitable: ‘It was set up as a test’

Amazon.com spent more than five years testing Amazon Fresh in the Seattle area only and finally introduced the grocery delivery business to Los Angeles last month. But despite the expansion, the company is still adamant about calling Fresh a pilot project. On the company’s earnings call today, Amazon CFO Tom Szkutak was asked straight-up by Youssef H. Squali of Cantor Fitzgerald if the… Read More

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Bezos: Amazon closer to solving economics of grocery delivery

The Amazon Fresh grocery delivery service is one of the longest trial runs in technology history, rivaling the Gmail beta in duration. But more than five years after launching the service in the Seattle region, the team behind Amazon Fresh is making headway on the business model, Jeff Bezos assured shareholders at the company’s annual… Read More

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Hey, Seattle: Amazon wants to deliver your next meal

Some of Seattle’s hottest restaurants have partnered with Amazon Fresh to deliver everything from lobster bisque to fancy donuts to ready-to-cook chicken sandwiches — right to your doorstep. Rebekah Denn at The Seattle Times has details on the new delivery program, giving it a whirl with favorites from La Spiga and Samurai Noodle. Dubbed “Seattle Spotlight,” Denn notes… Read More

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Amazon.com’s latest promotion: Free milk for a year

Got milk? Amazon.com does. And the Seattle online retailer is using the staple to lure customers to its Amazon Fresh grocery delivery service in Seattle. Amazon Fresh has kicked off an email promotion for new customers, providing free milk for one year for those who place orders of $75 or more. The promotion runs through… Read More