Kirby Winfield of AdXpose

Seattle’s AdXpose sells out to comScore for $22 million

Seattle startup AdXpose, which has had more lives than a cat since it was founded in 2005, is getting ready for a new one. The company, formerly known as Mpire and WidgetBucks, has agreed to be sold to comScore for $22 million. AdXpose is an ad verification and optimization technology which helps online advertisers make sure… Read More

Jeff Lanctot

AdXpose names former Razorfish exec Jeff Lanctot to board

Fresh off a name change and a $3 million venture round, Seattle startup AdXpose has named former Razorfish chief strategy officer Jeff Lanctot to its board. “AdXpose is changing the way online media is bought and sold,” said Lanctot.  “The digital media world has evolved rapidly and at the same time continues to be opaque and… Read More