—Porch continues to pack in the entrepreneurial talent. The latest to join the fast-growing Seattle online home improvement startup is Joanna Lord, who most recently served as chief marketing officer at BigDoor. Before that, she worked for a number of years in marketing at Moz.
Lord tells GeekWire that she immediately connected with the Porch team, which she said is creating a “big play for Seattle.” In her new role at Porch, she will serve as vice president of consumer marketing.
“Porch combines so much of what I am personally really passionate about: the power of the visual web, solving a real-life problem facing millions of consumers, creating a community, and doing data-driven growth-focused marketing,” she said. “It’s like all my favorite things came together and I just couldn’t pass the opportunity up.”
Porch, which has grown to more than 125 employees in the past few months, is led by entrepreneur Matt Ehrlichman. Other recent hires include former Paul Allen tech advisor and Amazon.com software architect Parag Garg and former TeachStreet and Amazon software engineer Daryn Nakhuda.
—Digital advertising veteran Maggie Finch has joined the board of Seattle startup Mixpo. “Maggie is a strategic thinker, a great operator, and has a dynamic personality,” said Jeff Lanctot, a former Razorfish exec who joined the fast-growing company as CEO last October. “Mixpo will benefit greatly from the nearly two decades she has spent in marketing and ad tech.”
Finch is the former vice president of media at aQuantive, later serving as general manager of Microsoft’s Publisher Solutions team. She founded the Seattle startup King of the Web, and later started and sold YouTube network Creator Republic.
“I’m excited to work with the world class team at Mixpo as they chart the future of effective and innovative video advertising,” says Finch. “They have a great product, an incredible team, and a clear focus on client needs.”
Founded in 2007, Mixpo is backed with more than $10 million in funding from Madrona, Yaletown Venture Partners and others.
—Slate, the online magazine started by Michael Kinsley in 1996 in partnership with Microsoft, has named Julia Turner as editor-in-chief. Turner, 35, will lead the publication from offices in New York. Slate was purchased by The Washington Post Company in 2004, and is now managed by Graham Holdings. (Amazon.com founder and Washington Post owner Jeff Bezos is not the owner of Slate). Slate attracts about 30 million unique visitors per month.
—Point B has promoted Kevin Mackey to the position of practice director of business technology services. Mackey has helped establish the company’s business intelligence and analytics offerings, and in the new role he’ll help clients get maximum benefit from their IT investments.
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