Google has updated the product listings for mobile devices just in time for Black Friday with new features designed to help shoppers on the go.
Some of the results from Google’s shopping search engine now include 3D views of a product, which users can swipe through on their mobile phones to see what the item would look like before ordering it or going to pick it up.
In addition, the product listing results now include more details, like where a product is available for purchase, and which stores have it in stock. All of that is the first thing to show up when a user searches for a product on Google, and takes up most of the screen real estate at the top of the search results on smartphones.
The redesign is an attempt by Google to capture users who would otherwise turn to Amazon or another dedicated shopping site. The links included in the product may have been paid for by the companies selling them – though Google doesn’t differentiate between paid and unpaid links in the listing. (For example, Amazon isn’t included in the listing for the Kindle Fire HDX, though it’s the first unpaid search result.)
