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Estately CEO Galen Ward in the KIRO Radio studios. (Erynn Rose Photo)

Our topic this week on the GeekWire radio show: Technology and real estate, with guest Galen Ward, the founder and CEO of Estately, fresh off the release of the company’s well-received new app for the iPhone.

Some of the questions we address: How does the increasing transparency of data influence the process of buying and selling homes? How can homeowners control the information that’s revealed about their homes online? And for the startups out there, what’s the secret to getting featured in the App Store’s “Best New Apps” section, as Estately is right now?

We also get into the behind-the-scenes details about Estately’s business, and the startup’s strategy for competing against some of the giants of the online real estate world, at least a couple of which are based here in its backyard.

That conversation begins in the second segment of the segment, after our weekly news roundup, in which we gloat about our victory over Re/code (thanks to the Seahawks’ victory over the 49ers), compare the Seattle and Denver startup scenes, and talk about Microsoft’s surprising earnings report.

Listen to the show below or via this MP3 file.

App of the Week: Personal finance app Level, available for iOS and newly released for Android.

Name that Tech Tune: The answer to last week’s challenge: Fable. Congrats to our randomly chosen winner, Tom Heller.

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