Appuri, a Redmond-based big data startup, has raised $261,000 from a group of Seattle and Bay Area angel investors to continue propelling its business forward. The company graduated from 9Mile Labs last fall, and is working to scale up its business and get more customers signed up on its Data Platform.
Appuri provides companies with a service that takes in massive amounts of customer usage data, normalizes it and stores it in Amazon’s Redshift data warehouse service. After that, Appuri’s Backstop tools make it easy for companies to predict when customers are about to leave their service based on their usage patterns.
Following its graduation from 9Mile, Appuri took second place at the Strata Conference’s Startup Showcase for big data startups, out of a field of 13 companies.
This round is designed to help push the company towards its first equity round. In an email to GeekWire, Appuri Founder and CEO Damon Danieli said that he was optimistic about the company’s prospects raising money from venture capitalists, though he declined to say how much the company hopes to raise.
“We are extremely capital efficient and were able to get to first revenue without an institutional round,” Danieli said. “In fact, last year we were the only two-person, self-funded company at the Startup Showcase beating out many well-funded, big data companies.”