Damon Danieli
Damon Danieli

Appuri, a Redmond-based big data startup, has raised $261,000 from a group of Seattle and Bay Area angel investors to continue propelling its business forward. The company graduated from 9Mile Labs last fall, and is working to scale up its business and get more customers signed up on its Data Platform.

Appuri provides companies with a service that takes in massive amounts of customer usage data, normalizes it and stores it in Amazon’s Redshift data warehouse service. After that, Appuri’s Backstop tools make it easy for companies to predict when customers are about to leave their service based on their usage patterns.

appuri-logoFollowing its graduation from 9Mile, Appuri took second place at the Strata Conference’s Startup Showcase for big data startups, out of a field of 13 companies.

This round is designed to help push the company towards its first equity round. In an email to GeekWire, Appuri Founder and CEO Damon Danieli said that he was optimistic about the company’s prospects raising money from venture capitalists, though he declined to say how much the company hopes to raise.

“We are extremely capital efficient and were able to get to first revenue without an institutional round,” Danieli said. “In fact, last year we were the only two-person, self-funded company at the Startup Showcase beating out many well-funded, big data companies.”

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  • Guest

    Go Damon!

  • Money Manager

    oohhh goodness, another big data startup…. Answer this and maybe I will invest.

    Can you move billions of rows of data in real-time and run your prediction engine to tell me before the customer will leave my service? Like most big data companies, it is a week or two later before they can move the data and then a week to process to find the insights. And the customer left 4 weeks ago….

    And since you have revenue like you mention above, why do you need money?

    • Damon Danieli

      The reason we are raising money is to scale the business beyond our cash flow from operations.

      Out of the box our pipeline supports over one billion events per day (custom deployments inside of a dedicated Virtual Private Cloud are available for our Enterprise customers). The aggregation and processing of behavioral data are done nightly to avoid putting load on your data warehouse instance during the day.

  • http://www.Empower.me/ Bryan Starbuck

    Congrats Damon!!!

  • Arnav Anand

    Congrats Damon!

  • Sanjay Puri

    Awesome Damon, congrats!

  • Jasmine

    Congratulations Damon!!!

  • http://thinkspace.com Peter Chee

    Damon, that’s great. I know how hard you’re working and its great to see you making so much progress! Congrats!

  • Tom Leung

    Congrats! Sounds very cool.

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