The company, which has been offering upgrades to Windows 8 Pro for $39.99 since launch, says the upgrade price will rise to $199.99 for Windows 8 Pro and $119.99 for Windows 8 starting in February.
The decision to end the promotional pricing isn’t a surprise, and it could cause an increase in Windows 8 upgrade sales over the next week. However, the big question is what happens after that. We know from a variety of data sources that Windows 8 isn’t exactly setting the world on fire, and Microsoft is running the risk that the higher pricing could decrease demand.
Microsoft reports quarterly earnings on Thursday afternoon, and Windows 8 adoption will no doubt be a hot topic on the company’s earnings call.
If you miss the Windows 8 upgrade deadline, here’s a Microsoft chart breaking down the differences between Windows 8 and Windows 8 Pro to help your decision on which version to buy.