sirqullogoSirqul is off to a fast start.

Just over one month after officially launching, the Seattle mobile company has partnered with one of Taiwan’s largest telecom providers in Far EasTone Telecommunications Co (FET).

Sirqul, founded by former Amazon Web Services veteran Rob Frederick, helps catalyze the app development process for brands, agencies and developers. The startup is helping FET launch an all-inclusive mobile commerce platform that enables developers, brands and retailers to push location-based, context-relevant advertising and coupons to users.

“Taiwan is a key market as we expand overseas into the Asia Pacific region,” Sirqul COO David Liu said in a statement. “We value this partnership to power one of the largest, most forward thinking mobile operators in Taiwan and look ahead to the future expansion opportunities into surrounding Asian markets.”

Fredrick describes Sirqul as a beefed up Backend-as-a-Service that offers patent-pending social, mobile, location and analytics solutions.

“We incorporate the basics of BaaS — user management, business logic, push notifications, analytics — and then add engagement modules and themes to enhance the app experience,” he told us last month.

Frederick managed Amazon’s first mobile offerings in 1999, Amazon Anywhere, which led to the launch of Amazon Web Services in 2002. He is Sirqul’s CTO and is joined by CEO Jim Harkins, another Amazon vet.

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  • neilroseman

    Great progress Rob! Congratulations!

  • Robert Frederick

    Thanks, Neil. Having the press in China and Taiwan looking to a startup in Seattle to power their entire mobile commerce initiatives is a huge win for us, but also a huge nod to others that Seattle is on the map, globally. To be invited to keynote at their day-long partner’s conference over companies like Tapjoy and others from the Bay Area was awesome. We’re updating our website with videos, the animations, and other goodies from the event later in the week.

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