Anne Wilcox

Zones has kept a pretty low profile in recent the years, but the seller of technology products to businesses has been on an impressive growth path topping $1 billion in revenue last year. Now, Zones is strengthening its executive team in order to push things forward.

Mark Nehring, formerly a sales VP at HP, has joined as senior vice president, partner and product marketing. Meanwhile, Jim Grass, formerly of CDW, has joined as vice president of public sector; and Anne Wilcox, formerly vice president of marketing at Ingram Micro, has been named chief marketing officer.

“Zones’ expanding arsenal of talent in key information technology disciplines, combined with an unmatched vendor partner roster, is a valuable strategic asset to our customers and to the Zones team that serves them,” said Firoz Lalji, president and CEO of Zones.

Scott Rigby

Most tech startups are hiring developers and engineers. But Bobber Interactive, a Seattle startup that uses motivational psychology and game-based mechanics to help young adults manage their money, just hired a “behavioral economist.” Scott Rigby, the author of The Personal Experience of Needs Satisfaction and Glued to Games, has joined the company as chief engagement officer. Rigby had served as an advisor to the company, which raised $1.4 million last fall, for more than a year.

“Bobber has built a technology platform intended to drive the satisfaction of intrinsic needs. There is simply no other gamification platform designed from this perspective from the ground up,” said Rigby.

Preston Akers, who previously held roles at Eddie Bauer, Lands End and Target, has been hired as director of product and supply chain integrity at Bensussen Deutsch & Associates.

Tom Leung

Tom Leung has left Marchex to serve as CEO of Yabbly, a Leung previous served as senior vice president of product at Marchex. A Bowdoin College and Harvard Business School grad, Leung also worked as a product manager at Google. Yabbly has yet to launch, but the Seattle startup is building a new consumer, mobile, social product.

Corbis has named Bruce MacKenzie as vice president of GreenLight, overseeing music partnerships and licensing. He’ll be based in New York. MacKenzie previously served as president of JMacK Marketing & Entertainment Consulting where oversaw digital rights for the Michael Jackson Estate’s Hollywood Tribute, among other projects.

Trulia, the San Fran rival to Seattle real estate company Zillow, has hired Matt Dollinger as head of industry relations. He previously worked at Chicago broker @properties. “We’ve introduced some exciting changes in the last year, and I expect Matt’s knowledge of the real estate industry will immediately help us better understand and meet the needs of our customers,” said Pete Flint, CEO and co-founder of Trulia. The news follows similar hires at Zillow, including real estate vets Bob Bemis and Jay Thompson.

DS Benbow

Tacoma’s Internet Identity has named DS Benbow to the position of vice president of marketing and Jason Atlas as vice president of engineering and technology. Those are both new positions at the company, which makes digital security products to protect companies from cyberattacks. Benbow previous served as head of strategy for iconmobile, a WPP design agency. Before that, he worked for AT&T Wireless. Atlas previously served as senior director of engineering and product development at Motricity, previously working at Microsoft and Parallels.

“DS and Jason bring new perspectives and expertise that will prove instrumental in this exciting and crucial next stage of growth for IID,” said IID CEO Lars Harvey. “New customer growth has prompted us to not just expand our executive ranks, but also our entire staff over the last year.”

Sue Bell plans to retire as senior vice president of Blue Nile effective June 15. She oversees merchandising, planning and diamond supply functions, and has worked with the company since September 2001. Blue Nile, the online diamond retailer, is looking for a replacement.

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