RealNetworks released its free RealPlayer for Android today, bringing the app out of beta and attempting to grab the attention of Android users with an all-in-one player for video, audio and photos, plus social media sharing and other features.
With the release, the company also added a set of premium features, available for a one-time, in-app upgrade of $4.99. The premium features include a graphic equalizer, RealAudio and RealVideo support, metadata discovery and other tools.
The company, which pioneered the use of online media in the early days of the web, has struggled to find its footing in recent years. Founder Rob Glaser recently returned as interim CEO and is attempting to turn the company around while seeking a permanent chief executive.
RealPlayer doesn’t yet have an iOS app. When asked about the possibility this morning, a company spokesperson said there was nothing to announce on that front yet.
RealPlayer remains a flagship brand for the company, with 84 percent awareness among the U.S. population, according to a survey by Forrester Research in June. The app for Android had more than 11.2 million customers in beta.
Here’s a RealNetworks video showing the new features.