Preorders for iPhone 5 began at 12:01 this morning, but just an hour later heavy demand forced Apple to push back the shipping window for the device. First promised with a delivery date of September 21, it’s now showing a ship time of two weeks or longer.

Apparently, then, the device is much more highly anticipated than some reports initially suggested. Our own poll yesterday showed that only 16% of respondents were really excited about the new version, while 22% thought it seemed “OK,” and nearly 25% found it “Underwhelming.”

At 1 am last night, MacRumors was reporting that you could still possibly get a model by the launch date by ordering through your provider. However, checks with AT&T, Sprint, and Verizon this morning now also show 14-21 business-day waits for the device to ship. By contrast, the iPhone 4S sold out of launch-day preorder stock after 22 hours last year.

By 8 am this morning, Apple’s stock was trading at about $695, up $11.

If you’re still craving acquisition of the 5 before everybody else, AllThingsD notes that you could still go camp in line outside of an Apple retail store next Friday. Have fun with that.

Like what you're reading? Subscribe to GeekWire's free newsletters to catch every headline


  • Seattle Startup

    Apple makes; people buy. Been that way a LONG time.

  • aaronbrethorst

    You left The Stranger for Geekwire? Can’t say I saw that coming…

  • guest

    The marketing department does it again … classic move. Restrict first supply and make it look like there is a huge demand. Did anyone say they had the same number of devices as the 4S?

  • don Airy

    Another strong demand of apple products , & the iPhone leads the way once again. I’m one of the unlucky one’s that has to wait two wks.

  • Guest

    Congratulations to Apple on another strong start! We’re proud of the company’s success and see iPhone 5 as a sort of “North Star” to guide additional innovation in the mobile sector.

Job Listings on GeekWork