Seattle startup Glympse continues to gain momentum, announcing a partnership agreement today with navigation leader Garmin. As part of the deal, Glympse’s location sharing technology will be added to Garmin StreetPilot Onboard, a $50 navigation app for the iPhone, and to Navigon, a $50 app for Android and iPhone.
Existing users of those apps will be able to conduct a free upgrade in order to experience the Glympse functionality, which allows users to send their location information to people for a set period of time. (Think about it as a way to notify a co-worker that you are running late for a meeting, or to send location information to a spouse on your way home for dinner).
“Working with Garmin, we’ve been able to turn navigation into a social and connected experience,” said Bryan Trussel, co-founder and CEO of Glympse.”Maps, directions and sharing one’s location go hand-in-hand, and by partnering with Garmin we are able to provide their substantial user-base with the added value of sharing their whereabouts.”
As you may remember, Glympse allows users to share location with selected individuals or groups of people for up to four hours, with those individuals able to track the progress of the Glympse user in real-time on a mobile app.
Glympse raised $7.5 million from Menlo Ventures and Ignition Partners last year.
I’ve often thought that Glympse could make an interesting acquisition target for INRIX, the Kirkland navigation company which is on the IPO path. INRIX has its own traffic-oriented apps, but it also sells its traffic data to large navigation providers like Google and Garmin. Picking up Glympse could give it another way to add more services into the mix for its customers.
Previously on GeekWire: Meet the new Glympse, easy location sharing for groups