We’re back for another installment of Elevator Pitch, the show where entrepreneurs pitch their business plans in the 43 seconds it takes to ride to the top of Seattle’s iconic Space Needle.

In case you missed last month’s episode, PetHub founder Tom Arnold wowed us (and pulled at our heart strings) with his high-tech method for retrieving lost pets. He advanced to the next round. Now, we’re back again.

This time, Prashant Sridharan — a former marketing manager at Amazon.com and Microsoft who leads the startup Mannequin — enters the elevator to pitch his fashion application. Think Sridharan will stay on the top floor? Or be sent back to the ground? Tune in to find out the result.

So, what do you think? Did we make the right decision?

This is the second of three pilot episodes that we shot earlier this year.  A big thanks to Lift Digital and the Space Needle for helping to make it possible.

[Editor’s note: We shot this episode prior to Andy Sack’s chemotherapy treatments. We’re pulling for Andy as he successfully fights his battle with cancer, and we’re looking forward to him stirring things up as a judge on upcoming shows].

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  • http://www.facebook.com/profile.php?id=33567 Nikesh Parekh

    This is a BRILLIANT idea.  My favorite part of GeekWire.  Can you provide a transcript in case people can’t see or have time for the video?

  • johnhcook

    Thanks Nikesh. We’ve had some fun with it for sure, and hope others will apply to enter the elevator!! This is a Web video series, so transcript might just be a bit too labor-intensive to pull off at the moment. Thanks for tuning in

    • http://www.puzzazz.com/ Roy Leban

      YouTube’s auto-transcribe feature does surprisingly well, but you still have to have time to watch the video. It doesn’t appear there’s a way to copy out their auto transcription.

  • Geoff

    John, want transcripts, call a Seattle-based company N2utive.  They’ll handle it.  GREAT concept to include in your blog, and great vid-logo resentation as well!

  • Jen

    I agree about transcripts – the problem with the massive increase in online videos is that those of us who are hard-of-hearing/deaf miss out on the lack of closed-captioning (and the position of the camera relative to the participants limits reliable lip-reading).

  • http://eyejot.com/users/davidg davidgeller

    Love the series concept. Fun to watch.

  • http://webpercent.com/ Brian W

    This elevator pitch series is a really great concept; I wish you guys could get national exposure for this. I could see students in B school watching this all over the country because it’s short, but still provides a lot of lessons to be learned. Similar to Shark Tank. Bonus is that it promotes the startup culture in Seattle. Get a domain name and host these as a separate site under the Geekwire name (e.g. seattleelevatorpitch.com or something like that). Looking forward to more.

  • Edithfr

    I *love* this idea and your feedback to Prashant was right on. I didn’t quite get this either. The digital clock ticking was a little grating and stressful. I think that you don’t need to create additional drama. It’s already there for the person doing the pitch. But I’m going to keep tuning in because this is really cool! 

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