Raghav Kher has started companies around online marketplaces (Imandi.com); IT automation (Rendition Networks); and movie rentals (India’s Seventymm).

Now, the Seattle area entrepreneur, inspired by a trip to Oregon’s wine and beer country a few years ago, is going after his true passion: Beer.

Kher has partnered with former Rendition Networks engineer Rick Lamareaux to build a new social networking and daily deal site called LetsPour, which is attempting to transform the way consumers find new craft beers and wines.

Kher says he loves nothing better than a glass of chilled beer on a sunny afternoon. But he actually came up with the idea after asking friends for suggestions on beers and wines, keeping a list in his pocket of their top picks.

“The list started growing longer and longer and I quickly realized that some of these products were not easily available — so I thought why not build a site where users can recommend beers and wine they love, ask questions, post comments and finally buy their favorite beverages? Hence, LetsPour was created and is now the social commerce site for craft beer and wine,” he says.

Raghav Kher

The idea is that a beer lover in Cleveland could find a hot deal on exotic malty beverages from Oregon or Washington. Kher notes that most of the beers sell out in less than 30 minutes.

While the craft beer business may not seem that large, Kher points out that it draws about $10 billion annually and is growing 15 percent year-over-year.

For whatever reason, we’ve come across a number of beer-oriented sites recently, including Oregon’s TapLister.

Kher, who also helped get online language learning site LiveMocha off the ground, likes to think big. And he’s certainly attempting to do that with LetsPour, which today announced that it has more than 100,000 members and unveiled a new smartphone app (initially for Android with iOS expected later this month) at the Great American Beer Festival in Denver, Colorado.

“We expect to build a large business within this segment,” he says.

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Comments

  • http://www.facebook.com/profile.php?id=400167 Kevin Barmish

    Was excited to read this article and check out LetsPoor. Maybe I’m missing something, but the prices are outrageous. Example: $5 for a 12oz bottle of Deschutes “Chainbreaker” which sells for $6.99/ 6pack at my local supermarket. That’s a 330% premium! No thanks!

    • StephenBody

      Kevin, we build the shipping charges into the prices. We do that so that you don’t get that heart-attack moment at check-out when you see what other websites are REALLY charging you for the beers, after shipping is figured in. With LetsPour, you just add up the prices of the beers and, with every six, there is NO additional charges.

      I’m the resident beer geek at LetsPour and the prices are maybe not what I would pay, either, EXCEPT that there are a heck of a lot of those beers I’d never be able to buy, here in Seattle. If you can buy any beer on our site down the street from your house, you’d be crazy to pay for shipping. But a LOT of the US never sees most of the beers you find in your supermarket. I DO order from LetsPour and now I get to enjoy Cigar City and Heavy Seas and Sweetwater and Lazy Magnolia and dozens of others I’d never taste. THAT is what’s useful about LetsPour.

  • http://twitter.com/pauluhlir Paul Uhlir

    I was wondering what what your were up to Raghav. No surprise you are doing great. I was able to work with you briefly on Imandi while I was at Go2Net. Do you have any idea where Ashwani is? Sorry for personal question in this arena but I would love to re-connect with him as well.

  • http://www.facebook.com/tony.mandarano Tony Mandarano

    Go Raghav go! – Tony from PaidPunch

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