Amazon.com is expanding its attack on Netflix in Europe, announcing today that it has landed deals to stream programs such as Doctor Who, Life On Mars, Planet Earth and Above Suspicion. The Guardian notes that the deals come in front of Netflix’s own plans to expand its footprint in the UK and Ireland early this year.
Users of LoveFilm Instant, the company’s TV and movie streaming service, can watch programming on the PC, Sony PlayStation, XBOx 360, iPad and web-enabled TV sets.
Amazon.com has been expanding its digital media services in Europe. It purchased the remaining interest of LoveFilm that it did not already own last January. Last July, the company bought UK-based Pushbutton, a developer of user interfaces for interactive televisions.
“We’ve had a content partnership with LOVEFiLM for several years now and it’s great to see this evolve digitally,” said BBC Worldwide’s Lisa Rousseau. “We’re delighted to give LOVEFiLM’s subscribers the opportunity to instantly watch their favourite British shows, wherever and whenever they wish, alongside a diverse range of great programmes and films.”