Team GeekWire: Todd Bishop, Monica Guzman, Rebecca Lovell, Jonathan Sposato, Red Russak and John Cook at the GeekWire Meetup. (Photo by GeekWire photographer Annie Laurie Malarkey.)

Whoa, can we finally catch our breath? Todd Bishop and I have been covering the technology beat around these parts for a long time, and neither of us has bumped into an October quite like the one we just experienced.

Things took an unexpected turn on the afternoon of October 5th when a TV news reporter called to ask if I could go on the air to talk about the death of Steve Jobs. It was the first I’d heard that the legendary leader of Apple had passed away.

I promptly hung up, and got to work on a post marking his death. It would be one of more than 20 stories that GeekWire produced about Jobs during the month, including Todd’s touching on-the-scene reports and video from the makeshift memorial that arose at Seattle’s University Village Apple store.

For me, those reports highlighted something that’s at the core of GeekWire. We don’t just sit around in our cubicles. We go out and find news, reporting on what’s occurring and trying to offer insight on the things that matter to people who not only work in the industry but to those who are interested in the way technology is shaping our lives.

As much as we like to bring big technology stories home to Seattle, nothing gets us fired up as much as finding something cool that no one has written about before, and then telling the world about it.

That happened a lot in October. From the unmasking of the mysterious Amazon lockers at 7-Eleven to the Post-it Wars to weird and unusual Microsoft patents, we’ve tried hard to get beyond the press release journalism and mindless aggregation that plagues so many news sites these days.

It’s not always easy. And we’re not always successful. But that’s the kind of reporting we like to do. And we think that type of content — along with analysis from GeekWire columnists Frank Catalano, Monica Guzman and our slate of regular contributors — is what people actually want to consume.

This approach has paid off. GeekWire is now a top 20 technology news site in the country, according to TechMeme. And, during the month of October, the GeekWire readership reached levels that Todd and I have never experienced before in our careers. (Full list of the top 10 stories of the month below).

We’re humbled and honored that so many of you have decided to spend your time with GeekWire, reading, commenting, offering guest posts and attending our events.

There’s certainly no shortage of choices when it comes to technology news, and we want to respect your time in a world that seems to be moving at a faster and faster pace.

Rich Barton speaking at the GeekWire Meetup (Annie Laurie Malarkey photo)

We’re just eight months old, but the traffic, engagement and community support for GeekWire has exceeded our expectations. We had 300 people at the GeekWire Meetup last week, and we’re expecting even more for our big gala on December 8th where we’ll be celebrating the top newsmakers of the year and some very special tech leaders who give back to the community.

We’ve got a lot of work to do, but we’re feeling good. Really good.

All of that said, I’ve started taking a page out of founder Jeff Bezos’ playbook who regularly notes at the end of his annual shareholder letter that “it’s still Day 1.”

Without further ado, here are the top 10 stories of the month on GeekWire with Tweet and comment counts. Which one was your favorite?

1.) “The future is amazing, and Microsoft has the video to prove it” (134 comments, 809 Tweets).

2.) “Gates to students: Don’t try to be a billionaire, it’s overrated” (29 comments, 583 Tweets).

3.) “How Valve experiments with the economics of video games” (15 comments, 450 Tweets)

4.) “Top 10 reasons why Darth Vader was an amazing product manager” (20 comments, 962 Tweets)

5.) “How Carly screwed up AT&T’s $39B T-Mobile acquisition” (9 comments, 21 Tweets)

6.) “Microsoft touts Kinect at tiny hut in shadow of Apple Store” (15 comments, 41 Tweets)

7.) “Microsoft YouTube channel hacked”  (22 comments, 124 Tweets)

8.) “Microsoft ‘HoloDesk’ project takes us closer to Star Trek” (6 comments, 181 Tweets)

9.) “Exclusive: Hands-on with Amazon Locker, now working” (17 comments, 87 Tweets)

10.) “Tech: The worst IPOs of 2011” (1 comment, 91 Tweets)

Like what you're reading? Subscribe to GeekWire's free newsletters to catch every headline


  • Rob Nachbar

    what’s wrong with “press release journalism”??? Seriously though, you guys rock. Congrats!

  • Guest

    Thank you to GeekWire for producing good, meaningful, important news. So many sites out there quote a blog which quotes a blog which quotes a blog which quotes some rumor floated on a message board, slap a pithy comment on the front, and call it reporting. GeekWire is unafraid to go out into the field to follow up on a story. They ask questions. They don’t make up news when none is happening to drum up hits. It is for this reason that GeekWire is one of few technology news sites I read today. I have high standards for reporting and GeekWire has met them.

    Thank you again, John. Keep up the good work and keep raising the bar.

  • Marc

    Congrats on your early success.  I guess we’ll have to buy some ad space soon.

  • Anonymous

    Congratulations John and team GeekWire. Nice to see you doing well.

  • daveschappell

    congrats, team geekwire — you’re growing awesomely.  gonna be a huge asset for seattle and the pacific nw!

  • @CascadeRam

    Congratulations to everyone at GeekWire.

    Btw do you have a good sense of how much of your traffic comes from the Seattle area and how much of it comes from the rest of the country

    • Anonymous

      Actually, we do!  We have an international reach (70% visits are US, 30% international), and within the US, Washington is our primary readership (38%), followed by California (16%) and New York (6%).  And yes, we’re the home team (only independent Seattle-based tech news site), and we have a hyper-local focus (we are the megaphone for innovation in our region) but we’re not just talking to ourselves.  People across the country and the world are sitting up and taking notice, which is the driving force behind GeekWire’s mission.  Go team!

      • @CascadeRam

        Thanks, it is great to hear about the reach.

        I’ve been reading John’s columns since his P.I. days –  from more than a decade ago – and look forward to reading more GeekWire in the coming years :)

  • Roy Leban

    I knew you guys were rocking it, but it’s great to see the confirmation in numbers. Good as your reporting is, the most impressive thing to me is how you totally embraced being entrepreneurs. You deserve all the kudos.

  • Roy Leban

    I knew you guys were rocking it, but it’s great to see the confirmation in numbers. Good as your reporting is, the most impressive thing to me is how you totally embraced being entrepreneurs. You deserve all the kudos.

  • Sanjosemiguel1

    Hey, top 20 isn’t bad.

  • Michael ‘Luni’ Libes

    Nice!  You guys are helping prove that Seattle matters to the world.

  • Eugene Rabich

    Congrats Geekwire! It’s nice to have an online publication that focuses on the vibrant tech scene that we have here in Seattle.  Heads up- *Seattle University doesn’t have an Apple store (I wish it did).  I think the U-Village Apple Store is where the memorial was. 

  • David Aronchick

    Really impressive – congrats on the insanely fast growth!

  • Andrew McCaffrey

    Congrats GeekWire! You are definitely a must-read for anyone in Seattle. Looking forward to watching you grow.

  • Mike Mathieu

    Congrats! I really like your focus on the stories that otherwise aren’t getting told — even about some of the biggest names. That’s what really helps bind the tech community together.

  • BigDoor Media, Inc.

    Super news and a huge congrats to the entire Geekwire team!  

  • Gaby Adam

    Woooohhhooooo!  You guys are doing such a great job! Congratulations on all of the success.

  • jordanmitchell

    Congrats! It’s been a pleasure to witness your exciting growth and also read the insightful posts …

  • Ann Hudspeth

    I love GeekWire and read it “cover to cover” :)

    • johnhcook

      Very nice. Thanks for tuning in each day. :)

      BTW, you should come out to our big GeekWire Gala on December 8th to meet other like-minded geeks. Details here:

Job Listings on GeekWork