One of the ideas they’re discussing: Setting up electronic leaderboards inside Starbucks to tout the game’s best players.
That’s the word from Bloomberg News, in a story quoting Wibe Wagemans, a senior vice president with Angry Birds maker Rovio Entertainment of Espoo, Finland. He describes the potential Starbucks partnership as part of a broader push to bring Angry Birds to the “real world” through merchandise and other in-store tie-ins.
Another possibility is offering virtual goods related to Angry Birds in Starbucks stores. Starbucks has recently been following a similar path with Apple, offering free premium apps and other digital downloads as an extra incentive for people to visit its coffee shops.
We’ve contacted a Starbucks representative for comment on the Bloomberg report, and we’ll update this post depending on what we hear back.