Editor’s Note: This post was originally published on Seattle 2.0, and imported to GeekWire as part of our acquisition of Seattle 2.0 and its archival content. For more background, see this post.
By Jennifer Cabala
Sunny Gupta is the founder of Apptio, a company that helps companies assess their IT costs and reduce them. Gupta has quite a bit of experience raising outside capital. Gupta has raised 37.5 million in venture capital for Apptio from Shasta Ventures, Madrona Venture Group, Greylock and Andreessen Horowitz. Before founding Apptio, Gupta founded Performant, sold to Mercury Interactive in 2003 and iConclude, sold to Opsware in 2007.
In this presentation from StartupDay 2010 Gupta talks about what it takes to raise outside capital.
We will post a new video from the StartupDay conference everyday Monday through Friday for the next few weeks. Previous videos can be found on our tv page. All of the slides are already posted on the Seattle 2.0 SlideShare page.
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